Yanxi SCRM

Help companies manage customers in all directions.

MARKETING AUTOMATION

With the explosion of marketing information, the factors that affect customer purchases have become more complex, and the process of digital marketing management has become more important. Marketing automation can help brands obtain the best marketing opportunities for customers, reduce marketing costs, influence customer decisions through accurate information push, and achieve fast and efficient marketing conversion.

  • Connection: user scenario marketing

    Based on data analysis of users' online and offline diversified consumption scenarios, marketing automation can actively guide users , and quickly meet users' specific emotional appeals and needs.

  • Customer Acquisition: event fission marketing

    With user operations and online and offline activities, WeChat fission marketing can make a big influence in a short time. Marketing automation can quickly reach user groups for brands and achieve low-cost marketing and customer acquisition.

  • Conversion: user data marketing

    Tracking the interactive behaviors, content preferences and browsing data of different users, marketing automation can push marketing information at key nodes to stimulate users.

EVENT MATRIX

Event planning is crucial to the growth of brand users. The event matrix can surpass traditional event models, strengthen the diverse gameplay of events and user management procedure, also increase user engagement and retention.

  • Social Fission: more referral with exponential growth

    Quickly build a social interaction and event management platform, support fission marketing activities based on WeChat Moments, promote the in-depth dissemination and conversion of brand activities, and help companies dig more social traffic with the help of KOL.

  • Coupon Incentives: keep user active as hardcore fans

    Users participating in the interaction can automatically obtain activity cards and coupons, which can be used for online product and in-store purchase; at the same time, users can obtain corresponding points rewards, effectively improving user retention and loyalty.

  • Diversified Event Templates: meet users' need with more tools

    The event templates are ready to use, and supports personalized customization, covering voting treasures, gift collections, red envelope lucky draws, online live broadcasts, surveys, etc.

GLOBAL MEMBERSHIP

Contact with customers in various scenes. Achieve unified member management and marketing. Link e-commerce with WeChat, gather all users interaction and orders information. Help business with saving the cost and sustain a Private Domain Traffic.

  • Membership: Achieve perfect integration of public domain traffic and private domain traffic

    We help your brand to build up a Private Domain Traffic in WeChat, Tmall, JD.com, offline stores, etc. Also identify super users and potential users to achieve refined operation of private domain customer pools.

  • Operation: Build a cross platform membership to increase user loyalty

    Integrate online and offline consumer scenarios + user-brand interaction behaviors (Official Accounts, Mini-Programs, WeChat groups), etc., continue to operate user traffic, and provide a full set of operation tools.

  • Payment: Create a high-conversion user marketing model

    Through brand exposure and interaction, the brand can establish perception and connection with customers, promote the rate of purchase behaviors of target consumer groups, and continue to encourage users to share experience.

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